Other companies focus on recruiting and retention.
Pruitt Real Estate focuses on REALTOR® Selection and Development!
Pruitt Real Estate is a proactive organization with a committment to integrity and customer satisfaction, serving all of Brevard County, FL for over 57 years.
VISION STATEMENT:
"Pruitt Real Estate, Inc. is a locally owned and family
run business which has been a top leader in Brevard County, FL since 1954. Our results-oriented team of
REALTORS® is dedicated to providing comprehensive real estate brokerage
services with the highest level of customer satisfaction. We emphasize
integrity and professionalism utilizing the most advanced technologies and
marketing techniques while maintaining the personal touch."
WHY TEAM PRUITT?
OUTSTANDING SUPPORT TEAM
• 3 offices open 7 days per week
• Full-time broker, Michael Pruitt
• Full-time Chief Financial Officer and Certified Public Accountant (CO#15865), Barbara J. Braley
• Full-time Marketing Director, Heidi L. Schneider
• Full-time Relocation Coordinator
• Inbound and Outbound referral service via Leading Real Estate Companies of the World®/RELO Exchange™
• Full-time sales manager at each office
• Full-time agent administrator at each office
• Full-time inter-office courier service
EXCLUSIVE AGENT SOLUTIONS
Agent-Branded website with Back Office Support System (BOSS) is available to all Pruitt Real Estate agents. We can provide you a website and BOSS integrated with the following features:
→ IDX MLS Search Wizard displays all active MLS properties on your website branded to you for maximum lead generation. This search can be implemented (syndicated) into unlimited websites without additional licensing fees. With Customizable lead generation settings, you can adjust the way you generate leads. Your listings are displayed first on the results page. Tracks and rates website visitors interest level with proprietary prospect analytics.
→ Value Wizard Lead Generator is a tool that is implemented onto your website, whereby a form will allow a lead to order a Value Report. This tool is basically implemented to generate leads who want to receive a Value Report from you.
→ Featured Listing Wizard allows you to take any listing(s) from the entire Brevard MLS and showcase it on your website as a featured property. These properties will auto-update and will rotate in your featured listings window on the homepage of your agent website.
→ Property Watch allows your VIP clients to create and save a favorite search criterion. Once they save this search, they have the opportunity to receive daily email updates of any properties that are updated on the MLS that meets their search criteria.
→ Contact Manager is an elaborate contact management tool where you can view what searches, properties, regions, property types, and much more is being viewed by a VIP contact. This provides you with a simplistic way of managing your work.
→ Property Compare allows your clients to look at two different properties at once to compare the criteria. Some clients may want to see the benefits of two properties side-by-side, and this tool is auto-implemented into your agent website.
→ Monthly Newsletter is a seamlessly integrated monthly newsletter with information from the NAR® (National Association of REALTORS®) To help produce traffic to your website, the monthly newsletter campaign is sent out alerting your contacts the newsletter has been updated.
→ Text Message Lead Alert enables you to receive notifications right to your phone when a new VIP client registers, saves a favorite listing, saves a search, and much more. Keeping up with all your leads can sometimes be difficult, but not with our Text Message Alert tool.
→ Direct Listing Domain binds a domain name to your registered MLS providers allowing users to access listings directly through a domain name dynamically generated by an MLS ID alias the TLD domain (Ex: http://123456.pruittrealestate.com)
→ SMART Website Wizard allows you to edit your S.E.O. (Search Engine Optimization) settings, change content, adjust pages, change templates...basically any function you wish to change on your website.
→ SMART Tracker Analysis Tool is a powerful website analytics system that identifies how your website was found, where people click on it, and the geographical location of your website visitors. It has been commonly called "Google Analytics on Steroids." This elaborate tool provides you with S.E.O. information, referring links, and documents hits to your website from around the world.
→ Craigslist Publisher lets you publish your listings to craigslist.org. Publishing your listings to one of the web's most high-traffic websites is a must. With your BOSS Craigslist publisher, you can publish your listings in an elegant template with just a few clicks. If a consumer views a listing that isn't for them, the template refers them right to your website.
→ Foreclosure Search tool can be implemented onto your website just like your search wizard links. This link will showcase ONLY foreclosures within whatever search criteria the client views. This is an up-to-date feed that pulls directly from the Brevard MLS.
→ Custom Listing Wizard will allow you to add property to your website that is not listed in the Brevard MLS. This tool can be used for pocket listings, sold galleries, etc. This is an up-to-date feed that pulls directly from the Brevard MLS.
→ MLS Quick Search Widget enables a simple, seamless widget implanted onto the homepage of your website.
→ Listing Syndicator enables you to point and click from your own BOSS to expose your listings on high traffic real estate internet portals. You listings will also auto-syndicate each morning to all of the portals.
→ MLS Search Builder allows you to create dynamic (auto-updating) lists of properties by subdivision, price, city, ZIP code, property type, size, number of bedrooms/bathrooms, and other criteria. The listings are always updated with active property listings from your MLS. Create unlimited amounts of custom searches offering "one-click" access to listings in your focus area.
Pruitt Real Estate's RISMedia Real Estate Information Network (RREIN®) As its name suggests, RISMedia's Real Estate Information Network® (RREIN) is an elite membership organization reserved for those North American real estate firms that are committed to providing a full range of real estate services and relevant real estate information to consumers, as provided by RISMedia, serving the real estate industry with leading-edge news and business-development strategies for 30 years. RREIN members must provide consumers, both directly and through their agent sales force, with RISMedia's timely and relevant real estate content through a variety of delivery methods, including print, digital, video and mobile.
Made available to you through Pruitt Real Estate's exclusive Membership in RISMedia's Real Estate Information Network® (RREIN), you now have access to RREINAgent, a robust, direct-to-consumer, information, content and mobile SMS/text messaging delivery platform that will help differentiate you from your competition! RREINAgent offers unmatched resources of consumer engagement tools to help you stay connected with your sphere and beyond, as well as today's leading-edge mobile marketing technology solution for real estate professionals, all with powerful lead-generating components! They include:
→ Resource Center for Your Website
The RREINAgent consumer content offering includes an online Resource Center for your website, which offers weekly consumer videos and daily consumer-focused articles on relevant, timely real estate topics that will directly address your clients' real estate pursuits and interests. You may customize the Resource Center with your photo, contact information, Request Information link and two additional custom links - all easily managed in a user-friendly RREINAgent portal that Pruitt Real Estate will provide you access to. The RREINAgent portal where you may customize your Resource Center also provides step-by-step instructions on how to work with your webmaster to implement the Resource Center on your website.
→ Home Matters Monthly e-Newsletter for Your Clients and Prospects
RREINAgent also includes a monthly consumer-direct newsletter titled, Home Matters, which offers relevant and timely consumer-facing real estate articles, as well as customizable aspects of the contact information and navigation links sections. You will find a user-friendly subscriber upload function in your RREINAgent portal.
→ RREINAgent Mobile SMS/Text Messaging Platform
The RREINAgent mobile SMS/text messaging platform allows buyers to access property information, pictures and your contact info directly on your mobile phone via text message. Simultaneously, it captures that buyer's information and sends the lead directly to you as the listing agent, all in real time! Powered by RREIN's world-class partner, Mobile Real Estate ID, this Mobile Marketing System is the industry's premiere SMS/Text Messaging/Lead Generation platform available on the market today. Pruitt Real Estate is working hard on your behalf to bring you the latest and most effective mobile services, creating text codes for all your listings and preparing to provide you with a detailed overview and presentation of how this powerful platform works. If you aren't already up and running on RREIN's Mobile Marketing platform, stay tuned. Pruitt Real Estate will soon be bringing you this exciting technology, via your company's exclusive membership in RISMedia's Real Estate Information Network®.
→ Powerful Lead Capture Features
Both the Resource Center on your website and the Home Matters monthly consumer e-newsletter also include "content lead generation" features, which are designed to provide you an additional source of leads via several consumers forms. A "Request Info" form allows consumers to submit queries to a custom email that you control in your member center. If submitted, this information is tracked and available to you in an Activity Reports section of your member center. Other forms include "Subscribe to My Newsletter" and "Sign Up A Friend" links, all of which are tracked and displayed for you in your RREINAgent Member Center. All your Mobile Leads are tracked and displayed for you as well in your personal mobile account set up by Pruitt Real Estate*, accessible via a Single Sign On link in your RREINAgent Member Center.
*If you aren't already up and running on RREIN's Mobile Marketing platform, stay tuned. Pruitt Real Estate will soon be bringing you this exciting technology, via your company's exclusive membership in RISMedia's Real Estate Information Network®.
On behalf of Pruitt Real Estate, RREINAgent, is an unmatched information distribution platform direct to your consumers, supported by RISMedia's Real Estate Information Network® (RREIN), where brokers are united behind the belief that Information Share = Market Share.
Pruitt Real Estate's Mobile Platform
COMING SOON!
Our Gateway App™ allows iPhone/iPod/iPad, Android, and Blackberry users to
install our branded icon to their phone panel. When clicked, the Gateway AppTM
will launch Pruitt Real Estate's mobile website. This allows us to leverage our
mobile website content and features, but have the app-like experience and brand
presence for our customers. What's more, is that our customers can install our
Gateway App directly from our Mobile Website - there is no need to send them to
an app store or any other website.
To preview Pruitt Real Estate's Gateway App (BETA), click the photo below or go to http://pruitt.mccid.com
Mobile Medium Statistics:
• Over 300 Million mobile subscribers in the US as of 12/2010
• Over 2.5 Billion text messages are sent each day in the US
• An average user sends 357 text messages per month - texting is used more than
calling
• SMS can generate leads 24 hours a day, 7 days a week
• QR code scanning grew over 1200% in Q3 and Q4 2010
• Over 65 Million US mobile subscribers have phones capable of scanning QR codes
• 87% of users scanning QR codes are requesting additional information on a
product or service
• All SmartPhones can scan QR codes, and many feature phones with an appropriate
app can as well. SmartPhones are expected to reach 50% penetration in the US by July of 2011.
Pruitt Real Estate's Mobile Platform offers:
→ The Industry's Most Complete Mobile Solution which Includes SMS, QR codes, IDX integration and more.
→ Mobile IDX Search lets your mobile users search ALL Brevard County MLS listings from our Mobile website.
→ GPS and SmartGPS™ Search. Even devices without GPS capability can view nearby properties using our SmartGPS™ technology.
→ QR Codes Made Simple. Our OneCode™ technology makes using QR codes simple - and, our Platform v3.0 gives each Pruitt Real Estate listing its own QR code automatically.
→ Optimal Experience on ALL Mobile Devices. The mobile pages we developed work on ALL mobile devices - any device with Internet capabilities and a browser.
→ Mobile Real Estate ID covers all Mobile Access Points lets your potential buyers find you the way they want - by accessing our website directly, texting in for information, or scanning our QR code or OneCode™.
Member, Leading Real Estate Compnanies of the World® (LeadingRE)
• LeadingRE.com Our consumer-focused website which features a member directory of companies, extensive consumer information about buying and selling, relocating, and local market information, and a gateway to home searches throughout the country and the world.
• RELOHomeSearch.com links all of LeadingREs members websites to provide access to 2 million listings (ALL of the MLS inventory) via IDX in most markets, so that consumers can search homes anywhere, anytime in any price range. RHS can be reached directly at the above URL, via all of our members websites, and via the LeadingRE.com website.
• LuxuryPortfolio.com is a luxury property website which features an online gallery of the finest homes in the country and the world at the highest price points in the best luxury markets. This aggregated listing site offers an abundance of features and tools for the high-end buyer and seller and our agents who serve them, and has more $1 million-plus homes than the Sothebys or Christies websites.
• OUR WORLD™ is the first program of its kind in the real estate industry, providing opportunities for Pruitt Real Estate to strategically differentiate our brokerage by doing business and communicating in entirely new ways. Combining a collaborative learning platform and robust resources for our entire company, OUR WORLD™ has the capacity to become another avenue by which we communicate and learn.
Through OUR WORLD™, agents access the Institute 2.0 online learning system, offering outcome-based learning modules with succinct content tied to our agents or managements objectives. Institute 2.0 is a cutting-edge LMS (Learning Management System) that features 24/7 access to interactive online courses delivered in short, engaging segments, CE (Continuing Education) courses, audio clips on timely topics through Institute 2.0 Radio, the ability to track and monitor activities, and so much more. Think of it as a one-stop portal for all LeadingRE services with the look and feel of a social networking platform.
You can also link easily to Inside LeadingRE, which contains documents, articles and tools that LeadingRE provides organized by category, ranging from business development and international services to LREs Preferred Vendors and Marketing Tools.
EXTENSIVE ONLINE MARKETING
PruittRealEstate.com / PruittBlog.com / PruittRealEstate.Wordpress.com
• Timely
updates: new listings, price reductions, open houses, Top REALTORS®
• Industry
news
• Consumer
bulletins, press releases, and helpful videos for buyers and sellers
Social Media
• Facebook
• Twitter
• LinkedIn
• YouTube
• MySpace
• Delicious
• Digg
• Google
Buzz
• Orkut
• Reddit
• StumbleUpon
• Technorati
• ...and
more coming soon...
PRINT ADVERTISING
Spacecoast Business is Brevard's most Trusted Source of Business
Coverage
Spacecoast Business is synonymous with business success in Brevard County.
From the award- winning monthly magazine to its networking events, and
from its website to its sponsorships of key business activities throughout the
county such as "The Most Influential Businesspeople" and "Entrepreneur of the
Year," Spacecoast Business is the most respected and influential
business brand on the Space
Coast.
Each monthly issue focuses on a specific topic relevant to the local business community, such as emerging technology, environment/green business, workforce development and economic outlook. In addition, local business leaders share their expertise in departments such as: economic development, personal finance, leadership, values, human resources, accounting, legal, community service, entrepreneurship, strategic planning, marketing, business development, technology and much more.
Click here to view subscription demographics for Space Coast Business Magazine.
SpaceCoast Living is Brevard's #1 Magazine
SpaceCoast Living has been the premier lifestyle publication in Brevard County since its introduction in 2003.
Hundreds of thousands of local residents and visitors turn to SpaceCoast
Living for its unprecedented coverage of everything that makes the Space
Coast one of the most enjoyable, unique and desirable locations in the U.S. for
young families, workers, retirees, and visitors.
Published monthly, SpaceCoast Living is dedicated to sharing the diversity of life on Florida's majestic Space Coast and the fascinating people that make up its community. From coastal to ranch living, unsurpassed recreation, and fine dining and arts & entertainment, every issue is full of the most exciting and unique attributes of a Space Coast lifestyle.
Click here to view subscription demographics for Space Coast Living Magazine.
* 75 company-wide line ads published in Florida Today each
week
* Open house line ads published Saturday and Sunday as needed
* Pruitt Real Estate currently publishes 3 pages in The East Central Florida edition of TREB each month
If you would like more information about joining Team Pruitt, email us at : careers(at)pruittrealestate(dot)com
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